-
Abstract:
Having garnered a powerful broad enterprise applications portfolio, Best Software is challenging the competition and telling
the market it will not easily be overlooked. (...)
Excerpt related to
crm brand for software production:
Having garnered a powerful broad enterprise applications portfolio, Best Software is challenging the competition and telling
the market it will no...
Published:
2002-07-29
-
Abstract:
Kraft’s brand portfolio contains many of the world’s favorite snack foods, including Oreo, Ritz, DiGiorno and Kool-Aid. Kraft’s
challenge: to ensure consistent flavor and appearance by regulating production processes and measuring the flavor, color,
aroma, and other attributes of each product. The (...)
Excerpt related to
crm brand for software production:
... SAS. Document Type: Case Study Description: Kraft’s brand portfolio contains ...
to ensure consistent flavor and appearance by regulating production processes and ...
Published:
2011-05-24
-
Abstract:
Sage Group's decision to finally group its plethora of enterprise-level applications in North America under the Best Software
brand in 2002 emanated from the company's ability to deliver highly integrated components, and to weave a unified story around
this concoction of products, many of them with best- (...)
Excerpt related to
crm brand for software production:
Sage Group's decision to finally group its plethora of enterprise-level applications in North America under the Best Software
brand in 2002 emanat...
Published:
2003-07-28
-
Abstract:
As the small-to-medium enterprises (SME) market battle rages, Best Software seems to be taking appropriate steps to establish
itself as a more visible/audible force to be reckoned with. It does not intend to remain a tacit mid-market powerhouse any
longer. (...)
Excerpt related to
crm brand for software production:
As the small-to-medium enterprises (SME) market battle rages, Best Software seems to be taking appropriate steps to establish
itself as a more vis...
Published:
2002-12-20
-
Abstract:
By further perfecting its mid-market value proposition and by also unifying its corporate and product brands (i.e., often
conflicting IMPACT Encore product brand has been discontinued), SYSPRO should certainly give other incumbent mid-market players
and intruders a run for their money. (...)
Excerpt related to
crm brand for software production:
By further perfecting its mid-market value proposition and by also unifying its corporate and product brands (ie, often conflicting
IMPACT Encor...
Published:
2003-03-13
-
Abstract:
Lilly Software’s financial success and double-digit revenue growth during the recent years have been attributable to its
strong offerings and efficient distribution model for its target niche. However, the future is not going to be quite so bright
unless the company overcomes serious challenges. (...)
Excerpt related to
crm brand for software production:
Lilly Software’s financial success and double-digit revenue growth during the recent years have been attributable to its strong
offerings and effi...
Published:
2001-02-08
-
Abstract:
Two recent moves by Lawson Software have stunned the market: 1) it discontinued its in-house CRM development in favor for
partnering with Siebel Systems, and 2) it announced the intention to deliver its product also via 3rd-party Application Service
Providers (ASPs). We express our views in this regard. (...)
Excerpt related to
crm brand for software production:
Two recent moves by Lawson Software have stunned the market: 1) it discontinued its in-house CRM development in favor for
partnering with Siebel S...
Published:
2000-05-18
-
Abstract:
With its latest moves, SYSPRO seems to have braced itself well for the bigger brethren’s onslaught. The latest brand unification
move may prove that the company is also changing its marketing approach, starting with clearer worldwide prominence and unequivocal
identity. (...)
Excerpt related to
crm brand for software production:
With its latest moves, SYSPRO seems to have braced itself well for the bigger brethren’s onslaught. The latest brand unification
move may prove th...
Published:
2003-03-14
-
Abstract:
The food and beverage industries have very special needs, many of which are externally regulated. Read on to discover some
of the unique challenges and software requirements for these industries. (...)
Excerpt related to
crm brand for software production:
The food and beverage industries have very special needs, many of which are externally regulated. Read on to discover some
of the unique challenge...
Published:
2009-11-27
-
Abstract:
Protecting and Nurturing Your Brand: Maintain and Grow Brand Value in a Time of Crisis. Find Free Strategy and Other Solutions
to Define Your Acquisition In Relation To Brand Value and Supply Chain. Any corporate executive can tell you that a strong
brand can help achieve price premiums, promote customer (...)
Excerpt related to
crm brand for software production:
Protecting and Nurturing Your Brand: Maintain and Grow Brand Value in a Time of Crisis. Find Free Strategy and Other Solutions
to Define Your Acqui...
Published:
2010-03-11
-
Abstract:
Precision Marketing: Strengthening the Value of CRM. Search for Articles and Other Solutions to Delineate Your Analysis and
for Strengthening the Value of CRM. All organizations, across all industries, have one thing in common—a deluge of customer
data idling somewhere waiting to be monetized. Most like (...)
Excerpt related to
crm brand for software production:
Precision Marketing: Strengthening the Value of CRM. Search for Articles and Other Solutions to Delineate Your Analysis and
for Strengthening the V...
Published:
2010-03-11
-
Abstract:
Over past two decades, Ross Systems has delivered strong back-office functionality and good customer support within certain
industries; it is considered a leader in native process manufacturing functionality. The company has also expanded its online
operations through its RenaissanceLink software applica (...)
Excerpt related to
crm brand for software production:
Over past two decades, Ross Systems has delivered strong back-office functionality and good customer support within certain
industries; it is cons...
Published:
2000-07-20
-
Abstract:
In February SAP AG announced a web-enabled version of their product data management (PDM) software, the application that
lets manufacturers collect and manage databases of information about the products they make. (...)
Excerpt related to
crm brand for software production:
... approach to integrate PLM, SCM, and CRM products, and ... Nevertheless,
the new software puts SAP in the same Web ... will have to decide between brand
loyalty (which ...
Published:
2000-03-20
-
Abstract:
This complete rating detail report covers the vendor or provider's responses to TEC's comprehensive research model. The report
answers your concerns about how your chosen vendors will support your requirements. (...)
Excerpt related to
crm brand for software production:
... Production Management , Customer Relationship Management ... Collateral
and Brand Management , Customer Relationship Management (CRM) Software
Evaluation Report. ...
Published:
-
Abstract:
While Cincom's solutions, services, experience and results should resonate well with in the complex manufacturing segment,
it competes against a slew of companies with stronger brand names (not impeded by Cincom’s conservative tacit nature) and/or
financial resources. (...)
Excerpt related to
crm brand for software production:
While Cincom's solutions, services, experience and results should resonate well with in the complex manufacturing segment,
it competes against a s...
Published:
2002-11-27
-
Abstract:
Sage Group's decision to finally group its plethora of enterprise-level applications in North America under the Best Software
brand in 2002 emanated from the company's ability to deliver highly integrated components, and to weave a unified story around
this concoction of products, many of them with best- (...)
Excerpt related to
crm brand for software production:
Sage Group's decision to finally group its plethora of enterprise-level applications in North America under the Best Software
brand in 2002 emanat...
Published:
2003-07-28
-
Abstract:
Ensuring Food Safety and Brand Protection through Supply Chain Traceability.Reports and Other Software Program to Use In Your
System of Supply Chain Traceability. To ensure the safety of domestic and global food supplies, demands for brand protection
assurance are on the rise from customers in the food in (...)
Excerpt related to
crm brand for software production:
Ensuring Food Safety and Brand Protection through Supply Chain Traceability.Reports and Other Software Program to Use In Your
System of Supply Chai...
Published:
2010-03-11
-
Excerpt related to
crm brand for software production:
... they still require significant hardware, software and professional ...
ERP or customer relationship management (CRM) database ... into Webcom’s particular brand
new on ...
Published:
2008-08-06
-
Excerpt related to
crm brand for software production:
... they still require significant hardware, software and professional ...
ERP or customer relationship management (CRM) database ... into Webcom’s particular brand
new on ...
Published:
2008-08-06
-
Abstract:
Although glitch-plagued software implementations are nothing new, the growing number of brand-name firms reporting big troubles
with their multimillion-dollar projects is starting to look like a Who's Who of the Fortune 500. (...)
Excerpt related to
crm brand for software production:
Although glitch-plagued software implementations are nothing new, the growing number of brand-name firms reporting big troubles
with their multimi...
Published:
1999-11-10